Global Growth in Mobile Barcode Usage - May/2011 

 
Or Yehuda, Israel – June 7, 2011.
 
 
Main highlights of this month’s report: 


-     The US maintains top position with undisputable margin over the other countries

-      Australia is experiencing rapid growth – 74.1% compared to April and 195.3% over a 3 months period (compared to February)

-      Monthly worldwide usage in May grew by 18.7% compared to April and by 88.5% over the past 3 months (compared to February )

-      Popularity of barcodes is increasing in Europe with Germany, the UK and Italy leading this trend

 
Top 10 users of mobile barcodes during May/2011
  

(1)

1.

United States

(2)

2.

Germany

(4)

3.

United Kingdom

(3)

4.

Italy

(5)

5.

Canada

(6)

6.

Netherlands

(7)

7.

France

(8)

8.

Hong Kong

(9)

9.

Spain

(13)

10.

Australia

 

() – Position in April/2011


Top 5 growing countries for May/2011
  
 

1.

Australia

(74.1% Growth over April/2011)

2.

Hong Kong

(43.3%)

3.

United States

(39.0%)

4.

France

(32.2%)

5.

United Kingdom

(31.5%)


Global growth in mobile barcode usage Jul/2010 - May/2011

 

 
(basis: Jul/10 = 100)                             

 

Notes on reporting methodology:
-      These reports are based on the total number of QRcode, Datamatrix and UPC/EAN scans recorded by the i-nigma system during the relevant periods. Because of i‑nigma’s prominence in many markets worldwide, we believe that these numbers are likely to be indicative of global mobile barcode activity
-      The reports do not include activity in Japan, which is known to be well ahead in popularity and usage of mobile barcodes
-      For better representation of global open market trends, the reports specifically exclude the activity of i‑nigma-based solutions that are used by our vertical customers
-      Top 5 growing countries are from the top 20 countries in mobile barcodes usage during May/2011


About 3GVision

3GVision is the global pioneer and leader in mobile barcode solutions and advanced image processing technologies to fast-track consumers to the mobile Internet. 3GVision’s i-nigma, the industry’s most comprehensive end-to-end 1D/2D barcode solution, incorporates a powerful yet intuitive platform for code creation, campaign management, and advanced metrics reporting. The platform is designed to increase revenue opportunities for mobile operators, and print campaign effectiveness for media and marketing companies. The i-nigma Telco-grade solution offers a fast and easy way for offline media and advertising to connect to the mobile internet, and facilitates mobile solutions for efficient business operations.
Since 2002, 3GVision has embedded over 180 million mobile phones with its 1D/2D barcode readers for global Tier-1 mobile operators such as France Telecom, Telstra and NTT Docomo; mobile handset manufacturers including Nokia, Samsung, LG, Sony Ericsson, and Motorola; and most Japanese handset vendors including Sharp, NEC, Kyocera and Toshiba. Moreover, 3GVision is the ‘de facto’ industry standard in Japan – the world’s first fully developed mobile barcode market.
 
 

 



 
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